On Friday, 7 November 2025, the DII transformed the Pietermaritzburg Showgrounds into a breathtaking Winter Wonderland – and Alpha was right at the heart of it.

As diamond sponsor, our involvement was more than ceremonial. It was felt in every interaction, every acknowledgment, and every moment that affirmed Alpha's standing in the region. Against the backdrop of frosted lights and crisp formality, our team brought warmth, clarity, and quiet confidence.

The evening unfolded with elegance, professionalism and authenticity that turned heads and opened doors. To those who made it happen – thank you. Your effort and engagement left an impression that will last long after the glow of the snowflakes has faded.